THAI Smile Launches Smile for Life Campaign for the 3rd Year, Encourages Organ Donations via ‘Mind Hero’ Online Video
Mrs. Charita Leelayudth, Chief Executive Officer of THAI Smile Airways, together with Dr. Visist Dhitavat, Director of Thai Red Cross Society Organ Donation Centre, launched the “Smile for Life Campaign for the 3rd Year” to encourage the donations of organs to patients hopefully waiting for life-saving transplants. The campaign comes with the online video titled ‘Mind Hero’ and singers Mr. Nop Ponchamni and Ms. Pim Thitiyakorn have contributed to its soundtrack. The video aims to foster endless giving and inspire organ donations, which are considered the hugely significant acts of giving. The campaign also underlines THAI Smile’s social mission of delivering donated organs to patients in need. Joining the launch ceremony were Mrs. Nednapang Teeravas, (3rd right), Chief Customer Service Officer of THAI Smile Airways, Captain Apitat Limpisvasti (2nd right), Chief Operations Officer of THAI Smile Airways and Dr. Supanit Nivatvongs (4th left), Deputy Director of Thai Red Cross Society Organ Donation Centre. The event was held on the 9th floor, the National Blood Centre, Thai Red Cross Society.